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THE AZUR STORY
Our story began in 2009 in a small studio. With only our love for the Ocean, one desk and close to no free time, our brand was born.
The statement was simple creating a stylish and technical alternative to paddle clothing. At that time, most people would wear diving or surf clothing which would be designed for full water submersion.
The first idea was offering garments that would be breathable, flexible and stylish while exercising in the extreme heat of Hong Kong. Shortly after we introduced tailored paddle shorts, comfortable and stylish for outrigger canoe and dragon boat racing. Throughout the years we put our focus on the technicality of each sport and added details to our garment that would help with the movement and comfort.
We handpick every fabric and choose every detail to fit the use of the clothing. We developed a close partnership with out manufacturer to produce high-quality products.
In 2014 we relocated in Australia and since then we've been able to establish the brand Azur Ocean Wear as a premium brand in the surf life saving and paddling communities. Our range of products now includes garments technically designed for the surf and any in & out of the water activities. Light fabrics, UV protection, high visibility for offshore and big surf conditions, flexibility, sealed waistbands and leg opening for maximum comfort and second skin feeling.